Press Release

Barbra Streisand Women’s Heart Center at Cedars-Sinai Heart Institute and the Ronald O. Perelman Heart Institute at NewYork-Presbyterian Hospital/Weill Cornell Medical Center lead the effort New survey data and PSA with Jennifer Hudson also unveiled. NEW YORK (November 12, 2014) — Today, Barbra Streisand and Ronald O. Perelman rolled out a new campaign, Fight the Ladykiller, to tackle the number one killer of women—heart disease. The campaign is an effort of the newly formed Women’s Heart Alliance (WHA), founded by Barbra Streisand and Ronald O. Perelman and two of America’s leading medical institutions—the Barbra Streisand Women’s Heart Center at Cedars-Sinai …

New PSA encourages women & those who love them to #FightTheLadykiller NEW YORK (November 12, 2014) — A powerful new PSA released by the Women’s Heart Alliance (WHA) and its new campaign, Fight the Ladykiller, features Academy and Grammy Award winner Jennifer Hudson urging women to fight heart disease by understanding their risk and getting their hearts checked (#getHeartChecked). The PSA comes as a new survey from the WHA shows that women are not talking about the disease or making a personal connection to it. The PSA premiered in front of a live audience in New York City at a …